The world of Android app markets is always in motion – app stores closing, new ones opening, and changes to existing app stores. I rounded up a few recent changes to share with you here.
I also took the opportunity to update the Android Market Alternatives Report (part of the Advanced Package in the Android Income Series, not currently available) with all of this information.
I primarily use banner ads in my Android apps. They are typically unobtrusive and do not generate a lot of consumer backlash. However, I continue to investigate other types of ads that might be able to engage users (and increase the money I can earn from my apps). AdColony looked promising, but read on for a few reasons that it is not a good fit for my needs. Continue reading
A lot of people ask about seeing real revenue numbers, and I understand why. Seeing the actual amounts takes it from theory to real, measurable data.
It took a little longer than I expected to get it out, but I think you’ll like this special report.
I show exactly how much the app made from sales, ads, and in-app purchases (IAP). I compare daily download counts as well as IAP conversion rates, and the end result is some very useful information to help me (and you) make decisions for future apps.
Subscribers to my mailing list should already have it, and if you aren’t a subscriber yet, just sign up now and you’ll get the report too!
October was a great opportunity to have a head-to-head competition between several different app markets that provide my Pumpkin Carver app for Android. I compared app sales, ad revenue, and in-app purchase revenue to get the complete picture, with surprising results!
Crunching the numbers has given me some valuable insight into where my time has been well spent, and where I should probably scale back my efforts. The results surprised me a little, even though I see the raw numbers all the time. Continue reading
Some of you need more motivation than others, so I’d like to make a case for why you should create and release an Android or other mobile app immediately. Not next year, not when you get around to it, but RIGHT NOW.
There are lots of ways you can get delayed. You can get busy for a while and never get back to the project. You can lose motivation or belief that the app could succeed. Maybe you get frustrated by unexpected challenges and progress becomes stalled.
Or, perhaps you’re the ultimate planner and are working out all of the details before you get started. This can be the biggest sinkhole of all – you can always do more research, and forestall releasing your app yet another day. Continue reading